Nike Teen Girls PR Kit
Promotional Material - Single/Series
2007
Metropolitan Fine Printers
t: 604-254-4201
e: penny@metprinters.com
w: metprinters.com
Production Manager: Jeanne Flemming Printing: Metropolitan Fine Printers Inc Design: Erik Johnson, Scott Thomason Art Direction: Jason Miranda Client: Nike Inc
The custom locker PR kit had a very low quantity for production. This required some serious modifications and out of the box thinking. Custom etched metal plates, screen printed graphics on the locker, custom screened stickers, and buttons as well as jump drives, compliment the UV 10 micron punch on all printed graphics. The overall effect had great impact and created a package that could not be ignored by its intended audience. Likely a few publishers' kids were happy with what mom or dad brought home that day...| |