Rogers Wireless: Big Head

TV Commercial - 30 seconds or less - Single

2004

MacLaren McCann-Toronto
t: 416-594-6022
e: grace.lee@maclaren.com
w: maclaren.com

Creative Direction: Chad Borlase Creative Direction: David Kelso Creative Direction: Gary Watson Art Direction: Chad Borlase Copywriting: Gary Watson Director: Michael Downing Producer: Sarah Michener Cinematographer: Andre Pineaar Film Editing: Edge Productions Film Editing: Brian Wells Music/Sound: Silent Joe Production Company: Radke Films Client: Rogers Wireless Ad Agency: MacLaren McCann-Toronto

VIDEO: Open in Blue Jays locker room as a guy takes a picture of Eric Hinske using his cell phone.GUY: Hey Hinske! VIDEO: Cut to an artist's studio where a sculptor looks at the picture of Hinske on his computer while holding a Hinske bobblehead in his hand. He looks down at the bobblehead and appears frustrated. ARTIST: He's right, the head is too big! VIDEO: The artists angrily slams the bobblehead down on the desk and speaks to it. ARTIST: I hate you. VIDEO: Cut to cell phone on white b/g. SUPER: Picture Messaging. LOGO: Rogers AT&T. Imagine.