Dear Dirty Senators

Pro Bono - Series

2013

GREY (Canada)
e: awards@greycanada.com

Client: Moms Demand Action for Gun Sense in America Ad Agency: GREY (Canada) Chief Creative Officer: Patrick Scissons Copywriting: Patrick Scissons Art Direction: Rob Trickey Agency Producer: Vikki Kuzmich Account Supervisor: Laura Rovinescu Agency Planner: Malcolm McLean

After the Newtown massacre, U.S. Senators voted on stricter gunslaws, including a proposed assault weapon ban and mandatory background checks. On April 17th, the legislation was defeated – with 54 in favour, 6 short of what was needed. So we asked the Senators who voted against one simple question: “why?”