The Board of Compensation and CREECO website
Digital - Single
2014
Les Evades
t: 5147988818
e: cjoly@lesevades.com
Les Evades Client: Creeco and BOC Illustration: Brian Galardo Creative Direction: Jack Latulippe Designer: Patrick Dubé, Pierre-Luc Soumis Client Service Director: Flore-Anne Ducharme
The Board of Compensation and Creeco asked the agency to help raise their profile among Cree communities. In keeping with the Cree oral tradition, the communications were developed with a “storytelling” approach, which explains why the website is presented in the narrative form. The detailed, hand-made illustrations evoke the four elements of nature – earth, wind, water and fire.