Sliced the Movie
Online Campaign - Single
2008
GJP Advertising + Design
t: 416-979-7999
e: tdefino@gjpadvertising.com
w: gjpadvertising.com
Ad Agency: GJP Advertising + Design Chief Creative Officer: Alan Gee Creative Direction: Gerald Flach, Trevor Schoenfeld Art Direction: Gerald Flach, Christina Gliha
Winning Website: gjpspark.com/award_entries/2008/Vex_SlicedTheMovie
The brief: Vodka flavoured with fruit. Do something that appeals to the hip, young adults. The solution: Create a horror movie, using every cliché in the book, to demonstrate what happens when good fruit goes bad.