Poster - Single
Alexandre Geoffrion (Sid Lee)
Sid Lee Client: Ivanhoé Cambridge Creative: Jonathan Lavoie
This poster was part of the 2017 Posters for Peace competition - a call to graphic designers internationally to express what peace means to them. Out of 400 submissions, 40 posters were showcased as part of an outdoor bed-in held to celebrate the unveiling of the Fairmont The Queen Elizabeth Hotel's redesigned Suite 1742. Illustrating how hate can be transformed into love, this image uses a strong symbol and turns into its complete opposite: peace.