Chip That Grips

Consumer Magazine Advertising - Single

2009

Nancy Karpus (BBDO Toronto)
t: 416-972-1505
e: greg.buri@bbdo.ca

Executive Creative Direction: Ian MacKellar Art Direction: Julie Nikolic Copywriting: Greg Buri Account Director: Cheryl Gosling Print Producer: Kathie Hinsta Typographer: John Rodrigues Client: Frito Lay Canada Account Supervisor: Charmaine Ho Ad Agency: BBDO Toronto

To demonstrate that Ruffles chips have incredible dip gripping power, we created an incredible magazine gripping insert.

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