What happens Après, Raise a Glass, Helmet Hair

Craft-Typography - Series

2014

Cossette

Tasked with Ronald McDonald House BC’s 2014 Ski Challenge campaign, we took our inspiration from childhood crafts – namely, paper snowflakes – and created a series of hand-carved, typographic posters, each headline a nod to the event’s dual-nature of fun on and off the slopes.

Company: Cossette
Creative Direction: Michael Milardo
Associate Creative Director: Lisa Lebedovich
Copywriting: Kate Roland
Art Direction: Lisa Lebedovich
Designer: Allison Chambers
Producer: April Haffenden
Photography: Anthony Redpath
Director of Brand Services: Anne Buch
Account Supervisor: Melissa Guillergan, Cambrea Strubin
Client: Ronald McDonald House