The Echo Project

Consumer Products


To keep excitement going from book launch to paper-back release a year later, we created a page-for-page interactive and fan-sourced digital companion. Each creative interpretation was inspired by the words or themes found on every page of the novel. Resulting in a rich tapestry of cultural insight, definitions, historical context that made the The Echo Project a DVD extras like experience.


Company: DARE Toronto Executive Creative Direction: Paul Little Creative Direction: Chris Obergfell Art Direction: Craig Ferguson Copywriting: Tal Wagman Design: Chris Obergfell Planner: Andre Louis

Winning Website: