Destination Toronto - You Gotta See What We See

Directing for Video - Single

2023

Fela, Toronto, ON
e: info@fela.tv
w: fela.tv

Production Company: Fela Director: Director X Written & Performed By: Mustafa Second Unit Director: Kit Weyman Executive Producer/Founder: Taj Critchlow Executive Producer: Fuliane Petikyan Chief Operating Officer: Dean Rosen Head of Production: Amir Karimi Producer: Matt Wiele Ad Agency: Bensimon Byrne Creative Director: Lorne Covant Associate Creative Director: Ana Segurajauregui Art Director: Nina Hang Copywriter: Megan Radisa Agency Producer: Katie Link Director of Photography: Shady Hanna Production Designer: Electa Porado Editor: Nick Yumul Colourist: Company 3, Dave Hussey VFX: Cameo FX, Sergii Mashevskyi Sound Design & Music Comp: OSO Audio Music Producer: Omid Geadizadeh Sound Designer: Leo Hicks B Unit DP: Mack Calistan Client: Destination Toronto

Winning Entry: vimeo.com/843974589

Destination Toronto's latest Campaign You Gotta See What We See brings together local talents – Director X and award-winning singer/songwriter Mustafa, who wrote and performed the piece. Director X sees Toronto as a city within a city and uses the split-screen POV to reflect the breadth and diversity of Toronto's people, places and culture. The video immerses tourists into the creative Torontonians' perspectives to see the magic and value of visiting the city that has something for everyone.