Focus

30 Seconds or Less - Single

2018

Rethink
w: rethinkcanada.com

To promote Berlitz (a language school) the spot presents a francophone who tries to speak english, making seemingly ordinary pronunciation mistakes that end up being ridiculously embarrassing because of sexual innuendos.

Company: Rethink
Client: Berlitz Canada
Creative Director: Nicolas Quintal, Ian Grais, Chris Staples
Art Director: Maxime Sauté
Writer: Xavier Blais
Broadcast Producer: Marie-Noëlle Rosso
Strategist: Pascal Routhier
Account Director: Alex Lefebvre