Feeding Imagination

Mobile/Tablet - Single

2020

Zulu Alpha Kilo, Toronto, ON
t: 416-777-9858
e: awards@zulualphakilo.com

Ad Agency: Zulu Alpha Kilo Chief Creative Officer: Zak Mroueh Creative Director: Susie Lee ACD, Writer: George Ault ACD, Art Director: Jacob Gawrysiak Designer: Vince Rozas Account Team: Alyssa Guttman, Erin McManus Planning Team: Heather Segal, Sean Bell Client: Campbell Canada, Mieka Burns, Paloma Bentes, Friyana Engineer, Mariah Weir PR Agency: Proof Strategies Inc. Media Agency: Spark Foundry Shopper Agency: The Mars Agency French partner: The French Shop Developer: Kyle Collins Producer: Rebecca Adams, Michael Oshell, Laura Merrett Studio Director: Greg Heptinstall Studio Artist: Andrew Martin, Cecilia Bernasch Production Company: Zulubot Director: Barbara Shearer Executive Producer: Tom Evans Production House Producer: Mitch Cappe Director of Photography: James Andrews Casting Director: Ground Glass Casting – Andrew Deiters Editing Company: Zulubot Post Production Producer: Sarah Dayus, Mariya Guzova, Adam Palmer Editor: Max Lawlor Animation: Mike Sevigny Colourist: Hardave Grewal Online: Alex Boothby Illustration: Polyester Studios Printing : Flash Reproductions Inc. Retouching: Nabil Elsaadi Audio House: Zulubot Audio Engineer & Mix: Dino Cuzzolino Music Supplied: Eggplant Music Director: Roc Gagliese Executive Producer/Head of Production & Music Licensing: Nicola Treadgold Music Audio Engineer: Peter Pacey

Goldfish Crackers wants kids to think of snack time as a time for imagination. To launch Goldfish’ new brand platform “Feed Imagination”, we asked an 8 year-old boy to tell a story about a Goldfish cracker. Days later, we surprised him by turning his story into a video game, which was then made available to play across Canada. Now kids across the country are sharing their own creations at feedimaginations.ca for a chance to see them come to life.