Fire Songs

Music - Series

2022

Zulu Alpha Kilo, Toronto, ON

Chief Creative Officer: Zak Mroueh Executive Creative Director: Brian Murray Art Director: Sarah Quinto Writer: Julia Forrester Designer: Dejan Djuric, Crystal Huang Account Team: Alexa Macdonald, Kara Oddi, Alyssa Guttman Strategy Director: Heather Segal, Sean Bell Digital Strategist: Shaunagh Farrelly Producer: Elvira Labate, Tim Lynch, Revital Grunberg Client: Girl Guides of Canada, Jill Zelmanovits, Andrea MacBeth, Heather Palm, Heather Auden, Joy Jochico Media Agency: OMD Media Team: Michelle Jairam, Cobi Grein, Natasha Cappelli, Alessia Bolzon PR Agency: spPR Inc. Production House: The Field Director: Emma Higgins Music House: SNDWRx Music Director: Didier Tovel Post-Production House: Zulubot Post Production Producer: Adam Palmer, Sarah Dayus Editor: Ashlee Mitchell, Jay Baker Online Artist: Felipe Chaparro Editorial Assistant: Adrian Gluvakovich Production Artist: Mila Lukezich

Winning Entry: insight-ideas.com/2021/Girl-Guides-Fire-Songs

"Fire Songs", created for Girl Guides of Canada, is a series of classic campfire sing-along songs transformed into anthems that celebrate the fiery spirit of girls.