Freedom Tampons

Consumer Direct Mail/Media Insert - Single

2019

UNION
t: 416-598-4944
w: unioncreative.com

If a woman’s abuser finds out that she is trying to leave, her life is at risk. So Interval House created Freedom Tampons. Each tampon has life-saving information printed right on it, and comes in a resealable package. It’s all the information a woman needs to leave, in the one place a man would never look.

Winner: UNION
Chief Creative Officer: Lance Martin
Creative Director: Rica Eckersley, Adam Thur
Art Director: Adam Thur
Copywriter: Rica Eckersley, Jennifer Canham
Managing Director: Catherine Marcolin
Strategist: Maxine Thomas
Director of Strategy: Josh Hansen
VP of Integrated Production: Jennifer Dark
Account Director: Kristine Lafreniere
Account Manager: Beatrice Dauphinais-Bourque
Client: Interval House
Boxes Printer: CJ Graphics
Tampon sleeves printer: Clockwork Productions