Millions of Followers
Social - Single
Patricia Halim (Grip Limted)
Winner: Grip Limited Creative Director: David Crichton Art Director: Robin Soukvilay Copywriter: Andrew Parsons Associate Creative Director: Ben Steele, Mike Koe Agency Producer: Chantel Brinkman Music/Sound: A&G Sync, John Hurlbut Music Composer: Christian Reindl Editor: Carter Reed Colourist: Gary Chuntz Account Director: Michelle Tafler Account Manager: Susan Boratynska Ad Agency: Grip Limited
In a 360° campaign, the Terry Fox Foundation combined archival content with modern social media language to bring new perspective to the courage, selflessness, and determination that made Terry a Canadian icon during the original Marathon of Hope in 1980.