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The Common Thread

Advertising Other - Single

2019

Katherine Duerdoth (Rethink)
w: rethinkcanada.com

Winner: Rethink

Italy soccer fans couldn’t wear their beloved Azzurri blue during the World Cup because their team was disqualified for the first time in 60 years by none other than Sweden. So, we created something the fans could wear made out of thread from scarves of every country that did qualify in the ‘World Cup’. Except Sweden.

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