Richmond Centre: Pants

Newspaper Advertising - Single

2004

DDB Canada
t: 604-687-7911
e: jane.stevens@ddbcanada.com
w: ddbcanada.com

We wanted to show the pride shoppers feel when they find an item they really love. That's when we thought , why not try and replicate the trophy photos fishermen and hunters take but with shoes and irons.

Creative Direction: Alan Russell
Art Direction: Lara Palmer
Copywriting: Paul Little
Print Producer: Sharon Craig
Photography: Hans Sipma
Photography: Christopher Wahl
Client: Richmond Centre
Ad Agency: DDB Canada Vancouver