Calgary Foundation Quality of Life Report

Annual Report - Single


Daughter Creative, Calgary, AB
t: 587-329-9229
e: hello@daughtercreative.com
w: daughtercreative.com

Designer: Scott Wilson Creative Director: Keli Pollock, Stephanie Kochorek Production Artist: Tina Song, Megan McGhee, Myrrha Boné, Garrett Poon Writer: Stephanie Kochorek Planner: Miranda Thorne Photographer: Jean Perron, Jason Stang, Caitlin Boyle Sign Painter: Konanz & Co. Printing Company: Colour & Style Printing Ltd., CBN Commercial Solutions Client: Calgary Foundation

Our report to the community focuses on the impact of rising costs and financial strain on our society. The visual language is inspired by everyday transactions such as bills, receipts, tickets, grocery signage, and price tags. The editorial style of photography is honest and unpolished, conveying the truth and realness of the compounding stress, urgency, and anxiety associated with financial pressures.