Shoe-String Budget Editorial - Single
Winner: Partners & Hawes : Partners & Hawes Client: Downtown Chilliwack Creative Director: Taya Hawes-Puiu Design Director: Amanda Froese Videographer: Alexandrah Pahl
Downtown Chilliwack’s community reinvigoration is centered around this mixed-use development. Titled “The Urban Cousin”, we intentionally extended the visual language from Tourism Chilliwack’s identity that we also completed; an industry first to create one cohesive Place Brand. Drawing on the history of the destination, we re-imagined it modern-day while paying homage to its roots.