Green Screen Shirt

Premium/Gift Item - Single

2022

Zulu Alpha Kilo, Toronto, ON

Chief Creative Officer: Zak Mroueh Executive Creative Director: Wain Choi Art Director: Anton Garneau, Michael Romaniuk Writer: Luke McNeill, Marco Buchar Account Team: Michael Brathwaite Client: Harry Rosen, Trinh Tham, Kristin Meier, Paul Michel Agency Producer: Christine Taranco Production Company: Zulubot Production/Technical Advisor: Adam Palmer Editor/Colourist: Felipe Chaparro Photographer/Videographer: Kyle Wilson, Matt Watkins Creative Director Harry Rosen: Christine Kwan Retoucher: Jim Tinios

While working from home, men everywhere were struggling with what to wear, especially during zoom calls. To help them during lockdown, menswear retailer, Harry Rosen, created the Green Screen Shirt. In Pantone 354C, it’s the same shade as a green screen, enabling wearers to change its pattern on video calls with the simple click of a button. It’s the shirt that never goes out of style.