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Must Typographic Mural

Environmental/Signage - Single

2020

Joanne Lefebvre (PAPRIKA)
t: 514-276-6000
e: production@paprika.com
w: paprika.com

Winner: PAPRIKA Creative Director: Louis Gagnon Art Director: Daniel Robitaille Production Artist: 2 Lettreurs

Mural creation that aims to identify and enhance “Must Société”. The typographic and chromatic choices and the different scales harmonize with the other physical elements of the store. The execution was done in an artisanal way to highlight the permanent effect of the installation and the quality of it.

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