Suite 105 par Glam

Community Typography - Series

2020

Cossette

Winner: Cossette Client: Suite 105 par Glam Chief Creative Officer: Peter Ignazi, Carlos Moreno Creative Director: Richard Belanger Art Director: Eloise Daigle Designer: Camille Beauchamp-Yergeau

Glam’s team of experts is transforming the hairdressing experience as we know it. A new, upscale boutique salon: Suite 105 par Glam. The ask: develop a new brand identity combining the laid-back attitude with the salon’s novel approach. Our angle: exploit the most distinctive aspect of Suite 105 – the mirrors. We developed a logo with a double entendre and a brand platform that played off of the idea of reflections and the see-through elements in the salon.