Mobile Fries

Poster - Single



Cossette Global Chief Creative Officer: Carlos Moreno, Peter Ignazi Senior Art Director/Designer: Andrew Bernardi Senior Writer: Lee Cristiano Creative Director: Tricia Piasecki, Tina Vahn, Ed Morris, Guy Moore Agency Producer: Colleen Floyd Senior Production Artist: Graham Washer Senior Retoucher: Trevor Gauthier Studio Director: Raquel Mullen Animation House: Tonic DNA Motion Designer: Fabien Sulchiron Art Director: Fabien Salchiron SVP, Strategy: Scott McKay Account Coordinator: Megan Smith Account Executive: Erika Streisfield Account Supervisor: Carmen Steger Group Account Director: Shawna Hayman SVP, Managing Director: Kathy McGuire Media Agency: OMD Client: McDonald's Restaurants of Canada

In a cluttered landscape of app launches, we leveraged McDonald’s instantly recognizable iconography in a fresh, beautiful and relevant way.