Nationwide's YouTube Stock Exchange

Advertising - Single

2016

Ryan Leckie, Lukas Bruhn, Hana Ovcina, Aditya Sunilkumar

Students: Ryan Leckie Program: Advertising School: Miami Ad School Students: Lukas Bruhn, Hana Ovcina, Aditya Sunilkumar Instructor: Niklas Frings-Rupp

How do you reinvent the banking system for a generation that is disengaged with its investments and savings habits? Nationwide, in collaboration with YouTube, presents a unique solution to tackling three different problems: educating the youth about their financial futures and the importance of saving and growing their money, the lack of financial resources for content creators on YouTube, and getting the viewer more invested into the video creation process. Presenting Nationwide's YouTube Stock Exchange.