RCM Legendary

Craft-Animation - Series

2012

Y&R Toronto
e: alexis.victor@yr.com

A canoe, gliding along a still stream; a man, cantering, on horseback. Deer standing amongst vast trees, fixed in expanses of land; the sky filled with soaring birds, the slow fall of golden leaves.We wanted viewers to see and feel the immense significance of the Canada's natural and cultural legacy. Among the rowdiness of commercial breaks, here is a small means of escape, into the calm centre of nature, forever preserved.

Chief Creative Officer: Israel Diaz
Producer: Nicole Andrisevic
Account Director: Jo-Anne Cusimano
Account Executive: Edmond Chung, Allison Wallis
Art Direction: Francheska Galloway-Davis
Copywriting: Marcelo Ceron
Creative Direction: Joe Hash, Darcy Maloney
Print Production: Heidi Prange
Producer: Jac Benoit
Production Company: Crush Inc.
Ad Agency: Y&R Toronto