Poker Wingman Bunny

Digital - Single

2012

OPC
t: 4166437340
e: info@opc.tv
w: opc.tv

We targeted 18-30 year old male online poker players, who might appreciate the spot’s darkly humourous tone. We were looking for a funny and unexpected way to communicate the notion that when playing poker online with Poker Wingman – you wouldn’t need luck anymore.

Ad Agency: DDB Canada/Toronto
Creative Direction: Todd Mackie, Denise Rossetto
Associate Creative Direction: David Ross, Paul Wallace
Art Direction: Paul Wallace
Copywriting: David Ross
Agency Producer: Andrew Schulze
Account Manager: David Ross, Paul Wallace
Production Company: OPC
Director: Woods+Low
Executive Producer: Harland Weiss, Donovan Boden
Line Producer: Mary Beth Jenner
Cinematographer: James Gardner
Post Production Company: Posterboy
Editor: Brian Williams
Visual Effects: Swiss International
VFX Artist: Leo Wilk
VFX Producer : Emma Rosas Hott
Animation House: AXYZ Toronto
Colourist/Transfer: Notch
Colourist: Bill Ferwerda
Audio House: Pirate Radio & TV
Audio House Director: Vanya Drakul
Audio House Producer: Joanne Uyeyama
Audio Engineer: Brian Bernard
Sound Design: Jared Kuemper
Casting: Fade to Black