World's Most Valuable Social Network

Social Media

2012

A person joins the World’s Most Valuable Social Network by going to valuablenetwork.ca and donating their social network(s). When a child goes missing, an alert from authorities is automatically sent directly through to that person’s newsfeed reaching everyone in his or her community and creating an instant online search party.

Chief Creative Officer: Patrick Scissons
Copywriting: James Ansley
Art Direction: Yusong Zhang, Todd Lawson
Creative Technologist: Toby Pilling, Daryl Brewer
Digital Producer: Alice Keith
Community Manager: Marshneill Abraham
Account Supervisor: Patty Moher
Account Coordinator: Deena Archibald
Ad Agency: GREY Canada

Winning Website: valuablenetwork.ca

Applied Arts Media

For 40 years, Applied Arts Media has inspired, informed and celebrated the creative community. Through editorial coverage and the Applied Arts Awards, we showcase the ideas, craft and innovation shaping visual communications in Canada and beyond—and recognize the work that holds up.

World's Most Valuable Social Network

Social Media

2012

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