Crown Royal

Cinematography-Short - Single

2024

Nik Mirus, Montreal, QC
t: 514-497-0774
e: leloi@leloi.ca
w: leloi.ca

Director: Nik Mirus CGI Director: Baillat Studio Assistant Director: Isa Brutus Director of Photography: Ménad Kesraoui Production: L'ÉLOI Artist's Rep: L'ÉLOI Ad Agency: Anomaly 1st AC: Kevin Gourvellec, Daniel Durandeau Digital Imaging: Jeremy Bobrow Lighting/Key Gaffer: Nicola Tomassini Gaffer Best Boy: Philippe A. Robitaille Machino/Key Grip: Lucas Navennec Best Boy Grip: Frederic Demers Best Girl Grip: Clara Gagnon Robot Assistant: Christopher Kelly Robot Operator: Guillaume Shea Blais Online: Marc-André Dumais Art Director: Audrey St-Laurent Set Assistant: Constance Lecourt Rig Fix: Vincent Brabant Food Stylist: Heidi Bronstein Stylist: Juliette Bourbonnière Manucurist: Ellie K. Hand Demo: Ivy Guerrier CGI Artist: Sindre Ulvik Peladeau, Max Stuehlen Editor: Jacob Newnham VFX: Charles Spina Post Production Producer: Charles Spina Sound Mix and Design: Homy Studio Compositing Artist: PH Debiès Colour Grading: Arketype Producer: Anthony Martino Maurice Production Coordinator: Avril Tremblay Production Assistant: Thiebault Rouyer Client: Crown Royal

Winning Website: leloi.ca/en/projects/detail/crown-royal

With this campaign for Crown Royal's Golden Apple whisky, director Nik Mirus and his team built a complex set for shooting flying apples, a snake crawling around a mirrored table and a bottle that seems to emerge from molten gold. While most of the film is live-action, Nik also collaborated with Studio Baillat to create CGI that elevates the final result to a surreal level.