Trust Takes You Further

Advertising Photography - Single

2023

Jean-Francois Seguin, Toronto, ON
e: info@jeanfrancoisseguin.com
w: jeanfrancoisseguin.com

Client: Helly Hansen Photographer: Jean-Francois Seguin Art Director: Elodie Laurent Art Advisor: Freja Claesson Post-Process Coordinator: Peter Asbjorn

One of the images used for an advertising campaign for clothing and sports equipment brand Helly Hansen, featuring clothes for America's Cup sailing team American Magic. Helly Hansen believes that creating high-performance gear pushes athletes to perform at their best. Trust in their gear takes them further.