2017 TYP MAD
Entire Design Program - Campaign
Student: Soojeong Koh School: Art Center College of Design Instructor: Simon Johnston
2017 TYP MAD is a conference branding project for a typography conference in Madrid, Spain. The logo focuses on the boxy shape itself as a part of the type. The project includes logos, posters, badges, and shirts-that express themselves by using only black and white to emphasize the shape of the type, which is an essential part of typography.