Packaging Design - Series
Raven Sommerhalder, Toronto, ON
Program: Bachelor of Design
School: York University
Bloom: tampons inspired by nature. Bloom Tampons are a new brand that appeals to consumers by presenting tampons in a cheerful manner using unbleached, 100% renewable and biodegradable natural plant fibre wrappers. The product container, once empty, can be recycled or reused as a flowerpot in the home. Three colours indicate the absorbency level of the tampons. Both English and French on the packaging and pamphlet ease the use of the product for the Canadian market.