Wusthof Knives- A Taste of Precision

Entire Advertising Campaign

2017

Portfolio Studio
t: 619-861-6744
e: henry.hikima@gmail.com
w: katherinerosier.com

Student: Portfolio Studio School: Portfolio Studio

This is a print campaign for Wusthof Knives. The tagline, A Taste of Precision written by Flora Kim, was created to play off the 'precision' of a Wusthof knifes blade cut. The direct mailer is a preview of the specific slice being cut and what the consumer should anticipate after buying one of their knives.