Prismacolor Concept Redesign

Design - Packaging - Series

2011

Lauren Mae Oswald
e: Laurenmae4@gmail.com
w: lauren-mae.com

Student: Lauren Mae Oswald School: Savannah College of Art and Design

This academic project features a redesign of the Prismacolor 12 set marker package. The new packaging offers better functionality and durability, while enhancing the artistic expression of the brand. The hand rendered type hints at the ways the product can be used, thus making a promise of its quality.