Plant This Whopper

Brand Activation Program

2021

Katy Van Nostrand, Aman Soin, Mnrupe Virk, Toronto, ON
e: kevannostrand@gmail.com
w: katyv.ca mnrupevirk.com amansoin.com
Program: Advertising
School: Miami Ad School

Winning Website: katyv.ca/work/plantthiswhopper

It's hard to know what's real anymore. So why would anyone believe Burger King when they say their menu is now 100% real? Instead of just telling people about it, we're going to show them. Using a campaign that focuses on the fresh veggies used at Burger King, we're getting people to trust their ingredients by growing them at home.