Uber Food Drive

Mobile/Tablet

2016

Rethink
t: 416-583-2178
w: rethinkcanada.com

Friday September 25th marked the launch of #UberHUNGERTO Food Drive. Suddenly, a service designed to be the easiest way for professionals to get lunch, just became the easiest way to feed the homeless. Every meal purchased was matched by a meal from The Goods and distributed by Second Harvest to a neighbour in need.

Company: Rethink
Client: Uber
Creative Direction: Mike Dubrick, Joel Holtby, Aaron Starkman, Ian Grais, Chris Staples
Art Direction: Joel Holtby
Writer: Mike Dubrick
Design: Joel Holtby
Interactive Designer: Hanna Chen
Agency Producer: Vanessa Birze
Production Company: Skin + Bones
Director: Fraser White
Director of Photography: Fraser White
Line Producer: Tasha Marie-Litt
Post Production: Relish
Editor: Michael Barker
Audio House: Vapor Music
Audio House Producer: Brendan Quinn
Engineer: Julian Rudd
Account Manager: Lindsay Lalonde