The Ride Home
PSA/Charity (Any Length) - Single
Company: john st Executive Creative Director: Stephen Jurisic, Angus Tucker Copywriter: Kohl Forsberg Art Director: Emma Wathan Agency Producer: Matthew DeWaal Agency Executive Producer: Aimee DeParolis Production Company: Steam Films Director: Kevin Foley Director of Photography: Vinit Borisson Line Producer: Roman Hul Executive Producer: Jill Brennan, Jennifer Sykes, Krista Marshall, Tori Osler Editing Company: Saints Editorial Editor: Mark Paiva Assistant Editor: Michael Ofori-Attah Post-Production Company: Alter Ego Colourist: Wade Odlum Colour Assistant: Shawn Zacchigna Audio House: Six Degrees Studio Audio Director: Dan McManus Sound Designer: Dary Barclay, Jonas Hurtig Casting: Powerhouse Casting
The benefits of kids sports are undeniable, but 70% quit playing before starting high school. And the #1 reason is that it just isn't fun anymore. Sadly, many kids cite the car ride home with their parents as the worst part. So to support True Sport, a charity dedicated to value-based sport in communities, we created ‘The Ride Home’ – a film reminding parents to act more like parents, and less like coaches.