Cut the Crap
Complete Advertising Campaign - Complete
Students: Rachelle Oh, Regine Chan Program: Design Formation School: Langara College Instructor: Marcela Noriega
Cut the Crap is a summer campaign designed to help reduce and eliminate cigarette butt litter around Vancouver's shorelines and beaches to protect aquatic animals from toxic waste. In conceptual partnership with the Vancouver Aquarium, we took this serious problem and gave it a fun and friendly solution.