Budweiser Showdown

Advergaming

2011

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Production Company: Asylum Artists Post Production Company: Asylum Artists Ad Agency: Grip Limited Director: Don Dixon Photography: Don Dixon Editor: Chris Reesor Post-Supervisor: Chris Reesor DP/VFX Artist: Scott McIntyre Digital Imaging Artist: Shereen Mroueh

Winning Website: asylumartists.com/bud.html

Budweiser had a new partnership with the NHL®. And we wanted to launch it in a big way. Enter the 2011 Tim Horton's NHL Heritage Classic™. This epic outdoor hockey game gave Bud a prefect and authentic platform to build awareness and carve out a place in the hearts and minds of Canadian hockey fans.