Tight Parking

Online Video

2015

Zulu Alpha Kilo
t: 416-777-9858
e: awards@zulualphakilo.com
w: zulualphakilo.com

Company: Zulu Alpha Kilo Chief Creative Officer: Zak Mroueh Creative Direction: Ari Elkouby Art Direction: Shawn James Copywriting: Sean Atkinson Agency Producer: Clair Galea, Tara Handley Account Director: Dic Dickerson, Nevena Djordjevic Account Planner: Ebrahim El Kalza Digital Planner: Emma Brooks Community Manager: Jamie Cuthbertson Client: Christian Schueller, Jo Figueiredo, Marie-Claude Simard Post Production Company: Descendants, Crush Director: José Avelino Gilles Corbett Lourenço Line Producer: Luke Bryant Executive Producer: Tasha Litt Editor: Kevin Hobbs Music/Sound: Michael Headford Stuntman: Blair Johannes Stunt Coordinator: Randy Butcher Media Agency: MediaCom Engineering Company: Performance Solutions

Winning Website: thinkinginsidethebox.ca/audi-q3-parking-video

Hunting for parking spaces in the city is enough to "drive you up the wall”. So to prove that Audi’s latest SUV, the all-new Audi Q3, could conquer the city, we had it perform an extreme parking stunt designed to turn heads. We launched a video online, which appeared to be leaked security camera footage, of the compact SUV squeezing into a parking spot by driving on a 45-degree angle.