Hunting Season

PSA/Charity (Any Length) - Single

2017

Rethink
w: rethinkcanada.com

Canadian men are a proud, noble bunch. They need a challenge. That’s why Canadian Men’s Health Foundation, armed with easy health tips for every guy, aimed to make those tips a little tougher. Our campaign featured simple tasks like walking, stopping to breathe, and getting more sleep. Then took them up an extreme, guy-approved notch. Turns out, the key to living well might be living a little dangerously.

Company: Rethink
Client: Canadian Men's Health Foundation
Creative Director: Rob Tarry, Chris Staples, Ian Grais
Art Director: Chris Moore
Writer: Alex Bird, Rob Tarry
Producer: DW
Editor: Megan O'Connor
Account Manager: Dan Culic
Production Company: Someplace Nice
Director: Sean McBride, Rob Tarry
Line Producer: Jennifer Walker
Post-Production: R+D Productions
Audio House: Wave Productions
Audio Producer: Megan Hughes
Engineer: Craig Zarazun