Mia & Morton
Craft - Animation - Single
2017
DDB Canada
Rather than tread the well-worn “traditionally crafted, artisanal quality” story typical of cheese advertising, we invented a new story for Canadian cheese. Our story suggests that what separates Canadian cheese from the competition is that our cheese is crafted with creativity. To help us tell this story, we created a short film about a creative young cheese-maker and her traditional dad: Mia & Morton.https://www.youtube.com/watch?v=aas70lfybEQ
Company: DDB Canada
Chief Creative Officer: Cosmo Campbell
Executive Creative Director: Paul Wallace
Copywriter: Evan Wallis
Art Director: Dean Hamann, Paul Kim
Agency Producer: Julia Morris
Account Director: Nicole Lupke, Heather Moffat
Group Account Director: Jenni Cowdy
Account Executive: Cassia Napier
VP, Client Services Director: Jacqui Faclier
Director or Strategy: Brett McDonald
Lead Designer: Duncan Collis
Technical Director: Justin MacLeod
User Experienc: Jordan Kentris
Developer: Tyson Yau
Production Company: Gentleman Scholar
Production Company Director: William Campbell, Will Johnson
Executive Producer: Jo Arghiris
Head of Production: Rachel Kaminek
Senior Producer: Tyler Locke
CG Supervisor: Tim Hayward
Storyboard: Brian Deloach
Design: Paul Kim, Hana Yean
Additional Design: George Fuentes, James Levy
Character Modeling: Hannah Josepher
Modeling: Mike Ko, Robin Kim, Mike Dupree, Paul Kim
Texture: Mike Ko, Michael Rogers, Paul Kim
3D Generalist: Juan Carlos Cuadra, Jacques Clement, Gaby Gorostieta, Ryan Kaplan
Character Animation: James Lane, Kevin Phelps, Evan Mayfield
Rigging: Lee Wolland, Tim Hayward
Hair/Fur: Adnan Hussain
Cloth Simulation: Tim Hayward
Lighting: Hao Cui, Chris Fung, Robin Kim
Compositor: Lavoy, Kevin Njoo
2D Animation: Lauren Tom
Audio House: Grayson Matthews
Audio House Producer: Kelly McCluskey
Post-Production Company: Redlab Digital
PR Director: Gabrielle Totesau
Social Media Director: Zak Usher
Senior Cultivator: Andrew Panturescu
Media Agency: Initiative
Director, Communications Design: Tracey Johnson