Deja Vu

Craft-Editing - Single

2013

Deena Archibald (GREY (Canada))
e: awards@greycanada.com

Client: Moms Demand Action for Gun Sense in America Ad Agency: GREY (Canada) Chief Creative Officer: Patrick Scissons Copywriting: Patrick Scissons Account Supervisor: Laura Rovinescu Agency Planner: Malcolm McLean Editing Company: Poster Boy Edit Editor: Griff Henderson Sound Studio: The Eggplant Collective Music: Rocco Gagliese

The 2012 Newtown massacre was the 181st major school shooting in America since 1999. In the film “Déjà vu”, three different US Presidential addresses that each followed a major shooting are pieced together into one stream of thought. The film ends with a phone number to call Congress to voice support for stricter gun laws.

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