The Ride Home

PSA/Charity (Any Length) - Single

2017

john st

The benefits of kids sports are undeniable, but 70% quit playing before starting high school. And the #1 reason is that it just isn't fun anymore. Sadly, many kids cite the car ride home with their parents as the worst part. So to support True Sport, a charity dedicated to value-based sport in communities, we created ‘The Ride Home’ – a film reminding parents to act more like parents, and less like coaches.

Company: john st
Executive Creative Director: Stephen Jurisic, Angus Tucker
Copywriter: Kohl Forsberg
Art Director: Emma Wathan
Agency Producer: Matthew DeWaal
Agency Executive Producer: Aimee DeParolis
Production Company: Steam Films
Director: Kevin Foley
Director of Photography: Vinit Borisson
Line Producer: Roman Hul
Executive Producer: Jill Brennan, Jennifer Sykes, Krista Marshall, Tori Osler
Editing Company: Saints Editorial
Editor: Mark Paiva
Assistant Editor: Michael Ofori-Attah
Post-Production Company: Alter Ego
Colourist: Wade Odlum
Colour Assistant: Shawn Zacchigna
Audio House: Six Degrees Studio
Audio Director: Dan McManus
Sound Designer: Dary Barclay, Jonas Hurtig
Casting: Powerhouse Casting