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Good Money Mob

Financial Services

2013

Allen Forbes (Wasserman + Partners Advertising)
e: afores@wasserman-partners.com

Creative Direction: Liam Greenlaw, Allen Forbes Art Direction: Terry Lin Copywriting: Ryan McGrew Music/Sound: Joel Armstrong Flash Animator: Jesse Diehl Account Director: Surina Sproul, Pauline Hadley-Beauregard Ad Agency: Wasserman + Partners Advertising

Aug 27th marked the launch of the first Good Money Mob — a cash mob powered by Vancity. Not familiar with cash mobs? Think flash mob minus the choreographed dance moves. Cash mobs started as a grass roots movement in the States to help support small, local businesses. People pick a date to 'mob' a local business and support them by making a purchase.

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