35 Million Directors

Cinema (any length) - Single

2013

DDB Canada
e: paige.calvert@ddbcanada.com
w: ddbcanada.com

The Canadian Tourism Commission invited 35 million Canadians to pick up their cameras and capture their country on film. In four short weeks, Canadians submitted more than 65 hours of footage, along with thousands of still photographs. These user-generated clips were edited together to create a two-minute film showcasing some of Canada’s best travel experiences.

Ad Agency: DDB Canada
Executive Creative Direction: Cosmo Campbell, Dean Lee
Associate Creative Direction: Neil Shapiro
Copywriting: Neil Shapiro
Art Direction: John Larigakis
VP Business Director: Michelle Kitchen
Account Supervisor: Kelly-Anne Davis
Agency Producer: Dana Rudelier
Strategist: Natalie Godfrey
Post Production: JMB Post
Editor: Don MacDonell
Colourist: Randy Egan