Experience Red

Entertainment, arts & tourism

2012

Zulu Alpha Kilo
e: awards@zulualphakilo.com
w: zulualphakilo.com

Promoting the theatre production of "Red", this website allows you to play the role of the assistant to legendary artist Mark Rothko in his studio. Visitors get to experience the intensity of working with the temperamental and talented artist through their computer's webcam.

Ad Agency: Zulu Alpha Kilo
Creative Direction: Zak Mroueh, Joseph Bonnici, Sean Ganann
Senior Designer: Mooren Bofill
Copywriting: Erin Beaupre
Account Manager: Chandler Powell
Interactive Producer: David Isaac
Digital Strategy: Cory Pelletier
Client: Canadian Stage, David Abel, Shawn Hernden, Ashley Ballantyne
Director : Jamie Webster
Artistic & General Director: Matthew Jocelyn
Production Company: Common Good
Post Production: Common Good
Audio/Music: Pirate
Executive Producer: Marie-Pierre Touré
Interactive Programming: Ransom Profit, Heung Lee

Winning Website: thinkinginsidethebox.ca/experiencered