Parcel Identity
Logo Applications - Series
2016
Parcel Design
t: 416-504-1200
e: gary@parceldesign.com
w: parceldesign.com
Parcel Design Creative Direction: Gary Beelik Design: Kristin Steenstra Strategy: Julie Mitchell, Erin Brand Copywriting: Micah Toub Lettering Design: Ian Brignell Illustration: Sandra Dionisi
Ten years after Parcel was founded, we have grown into full-service integrated creative firm of strategists, designers and storytellers that help leadership teams develop new directions for their business. This evolution is the result of the 2012 merger of Parcel and Soapbox Design. Friendly, approachable, sophisticated and professional—Parcel’s rebrand represents our work and the way we work. Our new colour—we call it “tomango”—is a very close blend of Parcel’s former red and Soapbox’s orange.