Year: 2017
Category: Annual Report - Single
Title: HRC ANNUAL REPORT 2016

We reimagined The HRC’s 2016 annual report.Typically brochures filled with financial summaries,these reports rarely grab the attention of donors.That risk couldn’t be taken in today’s political environment. Nodding to grassroots beginnings and a vehicle for impactful headlines,we created an oversized newspaper featuring clean layouts and captivating messages,demanding to be shared.We used one color and custom typography to present data. It's an inexpensive,bold report driving the HRC’s 1.5 million members to fight for equal rights.

Website: www.designarmy.com

CEO: Jake Lefebure Chief Creative Officer: Pum Lefebure Art Director: Mariela Hsu

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