Centre Materia
Logo/Wordmark/Brand Identity - Single
2017
Paprika
Paprika Creative Director: Louis Gagnon Art Director: Daniel Robitaille
Materia is an artist-run centre and exhibition space focused on promoting and showcasing the visual arts. To highlight the fine art of expression, their visual identity had to be distinctive and dynamic, and had to reflect the diversity of the products and services offered. Materia’s visual branding platform was developed to highlight and “frame” images of contemporary works of art, and was adapted to the following touchpoints: signage, displays, reusable bags, invitations, webmail, and more.